Free guest recovery ROI calculator A bad experience can cost far more than one table.

Estimate the repeat revenue you may be losing when unhappy guests disappear, see how unresolved complaints could pull down your public rating, and model how much value faster recovery could protect.

01 Lost repeat spend 02 Public review exposure 03 Recovery value 04 Stars ROI

Your numbers. Your real exposure.

Use what you know. Adjust the assumptions to fit your business.

01

Your guest economics

What one guest relationship is worth.

Covers, bookings, orders or customer visits.
£
Average transaction or guest spend.
Complaints you hear about — plus the ones you suspect you never do.
Expected additional visits over the next 12 months.
02

Your public reputation

See what unresolved issues can do when they become visible.

Your current displayed star rating.
Approximate total review count is enough.
%
Your estimate of revenue from guests who check ratings/reviews before choosing.
%
Your own assumption — change it to something you consider realistic.
Unresolved unhappy guests who might post publicly15%
This is an assumption, not a claim. Set it to your own view.
Unhappy guests you could recover with fast action35%
Use a realistic target for your team and service model.
Potential negative reviews avoided through early recovery50%
Models cases where a problem is resolved before the guest chooses to post publicly.
Used only to compare modeled value with subscription cost.
No invented revenue claims. The calculator uses your business numbers and your own assumptions. Public-rating change is calculated mathematically from the rating and review count you enter. Stars does not guarantee a particular recovery or revenue outcome.
What this calculator is showing

One unresolved guest can create two different losses.

First, you can lose the guest and their future spend. Then, if the experience becomes a public review, it can influence the next person deciding where to book, eat, drink or stay.

Stars is designed to give the business a chance to act before those two losses compound.

1

Catch the experience privately

Guests can tell you what happened directly while every public review destination remains available.

2

Alert the manager while recovery still matters

Needs Attention feedback is surfaced immediately so the team can respond before the guest relationship is simply lost.

3

Give the guest a controlled reason to return

Send a one-time recovery offer with a unique code and expiry instead of an open-ended promise.

4

Know whether recovery actually worked

Redemption shows the difference between “we replied” and “the guest came back”.

5

Keep an eye on the public reputation too

Manage Google review activity alongside your private feedback and recovery workflow rather than discovering problems in separate systems.

Do not wait for the public review to tell you the guest was unhappy.

Start collecting the feedback you are currently missing, recover problems faster and see whether the guest actually returns.

Start 14-day free trial →